As you know, 2012 marks the start of demand driven funding – but what does this mean for you, the marketing department?
Funding is now in the hands of school leavers; and competition is fierce.
Well-targeted, effective and engaging marketing has never been more critical. The pressure is on for marketing departments to clearly define, reinforce and build their universities brand in a bid to drive higher enrolments.
And this is not just for domestic enrolments. As the global market becomes more competitive, the attraction and recruitment of international students is requiring more innovative marketing techniques to 'cut through'.
If you want to remain competitive and grow, the Marketing & Branding Universities Symposium is a must-attend event for 2012.
It has been specifically designed to show you the latest tools and techniques that will set your university apart, build your brand and boost the bottom line… all in the context of sector-specific challenges, developments and trends.
The Symposium is your one-stop shop to ensure your university thrives in both the domestic and international market. |
